ModalCRM integration with Instagram

Direct and post comments in one window with every other chat

Direct messages and requests from post comments land in Chats together with Telegram, the website and Viber. Any operator in the company can reply — no shared Instagram password and no phone passed from hand to hand.

14 days free Guide in the help center

What the integration gives you

Direct in the CRM Instagram direct messages arrive in the shared chat list, and the reply goes back to Direct

Post comments Requests from comments become chats too — a price question is not lost under a post

Facebook together with Instagram The page's Messenger connects with the same access and lives in the same window

Several operators You see who handles a conversation, and it can be handed to a colleague

Templates and auto-translate Ready answers to typical questions and translation of the conversation into another language

History on the contact The conversation is stored on the contact: the next manager sees the context without a retelling

How to connect

Switch Instagram to a business account and give us the admin role on the Facebook business page it is linked to.
Write to info@modalcrm.com or the support chat — we do the connection through Meta.
Send a Direct message to your account from another profile — it should appear in Chats.

Each channel's limits, including Meta's 24-hour window, are in the help center: Channels: what connects and how it works.

Frequently asked questions

How much does the Instagram integration cost?

Nothing extra. Instagram works even on the free plan: one operator, all messengers, 600 messages a month. Paid plans start at 900 ₴ a month per company.

Can I reply at any time?

No, that is Meta's rule: a free reply is possible for 24 hours after the customer's last message. A message outside the window stays in the CRM marked “Not delivered” — it is not lost, but the customer does not see it.

Do I need a business account?

Yes. A personal Instagram profile cannot be connected: you need a business account linked to a Facebook page and the admin role on that page.

Can I connect several Instagram accounts?

One channel means one page per company. If you run several brands, write to info@modalcrm.com and we will suggest how best to organize it.

We will connect Instagram together with you

Write in the site chat or to info@modalcrm.com — we do the connection through Meta. The first 14 days of full access are free, no card.

14 days free See the demo